Nestled in the prestigious Bandra district of Mumbai, the Atelier space, a collaboration between renowned fashion designer Manish Malhotra and Reliance Brands Ltd., is a redefinition of traditional workspaces, especially in the luxury fashion industry. Spanning an impressive 40,000 square feet across two floors, this visionary workspace accommodates over 400 employees while embodying sustainability, productivity, and creativity at its core.
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This is not merely an office but a manifestation of the brand’s ethos, blending modernity with sustainability to foster a culture of innovation and artistic expression. The open-plan design encourages collaboration among design teams, with private cabins for business leaders, highlighting teamwork and creativity as essential elements of the fashion business.
The design philosophy centres around symmetry and contrast, predominantly using neutral tones, gold accents, and lush greenery. Classic design elements like wainscoting panelling add timeless elegance, providing a sophisticated backdrop that allows the brand’s creations to stand out.
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Thoughtfully Designed Spaces
What sets this workspace apart is the range of meticulously curated spaces, each serving a distinct purpose. From open brainstorming areas and a communal cafeteria to a multi-functional showroom designed for photoshoots, trials, and makeup sessions, every inch reflects Manish Malhotra’s minimalist yet captivating aesthetic.
Beyond being a workspace, this project nurtures talent in style, design, and brand communication, emphasising creativity and collaboration. Designing for someone of Malhotra’s stature posed unique challenges, given his mastery of materials, patterns, and artistry. However, the result is a testament to his design prowess and commitment to pushing the boundaries of fashion and creativity.
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The Cafe: A Social Hub
The on-site cafe is a standout feature, blending greenery and sustainability with contemporary F&B trends. This space fosters a sense of community and becomes the social heart of the atelier, offering employees a place to recharge and connect.
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Design Concept: A Journey of Creativity and Elegance
The Atelier is more than just a workspace—it serves as an immersive experience that brings Manish Malhotra’s journey to life. The design concept reflects his personal and artistic sensibilities while fulfilling his dream of consolidating various business units under one roof. This versatile space caters to emerging talent and celebrity clientele, offering environments that range from collaborative brainstorming areas to a showroom for runway presentations.
The predominant colour palette of whites and off-whites, enhanced with greenery and gold accents, provides a serene atmosphere. This neutral canvas serves as a psychological escape from the intense, colourful world of fashion, allowing designers to focus and find tranquillity.
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The Aesthetic Blend: Modern Meets Classic
The Atelier balances contemporary and timeless elements through a mix of modern furniture and classic antiques from The Great Eastern Company. The use of textured Mohawk carpets, plush Persian rugs, illuminated fabric ceilings, and crystal chandeliers adds a luxurious touch. Other thoughtful design elements include a ‘high tea counter,’ chairs with cane details, and rose gold accents, creating a dynamic and inviting space.
Design Statement & Relevance
This office space is crafted around the psychological well-being of fashion designers. By using a neutral palette with luxurious accents, it provides a calming environment that contrasts with the vibrant, bling-filled world of high fashion. The space serves as both a functional workspace and an artistic refuge, inspiring creativity while honouring the brand’s journey.
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A Journey in Design and Luxury
The Atelier is a luminous sanctum with basking natural light, soft floors, and large mirrors that enhance the spatial experience. The neutral colour palette of whites and gold, accented with warm lighting, creates an ethereal feel while highlighting the exquisite detailing throughout the space.
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In conclusion, Manish Malhotra’s Atelier redefines workspace design by blending functionality with luxury. It is a testament to his mastery, not just in fashion but in creating immersive environments that inspire and elevate the creative process. This project embodies sustainability, creativity, and excellence while nurturing the talent within the fashion industry.